Bet365 Main Site – $1 Bet Get $200 in Bonus Bets Last reviewed on Sep 10, 2023 New Customer Offer $1 Bet and Get $200 in Free Bets at bet365. A deposit is required. Free Bets are added to the balance of Free Bet Credits. Free bet risk is excluded from returns. T&C, time limits and exclusions apply.
The Bet365 brand is relatively new to the US market having launched in 2019, but the name has made a significant impact on the international scene. Bet365.com was launched in 2000 and has since served more than 45 million customers worldwide.
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Bet365 came to the US in 2019 through New Jersey and is licensed for mobile sports betting and online gaming by the Department of Gaming Enforcement in partnership with Atlantic City’s Hard Rock Casino.
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Bet365 plans to launch in Colorado and Michigan in 2021, with further expansion into additional states as the US sports betting market matures.
Many of our readers may not be familiar with the Bet365 brand today, but it probably won’t be forever. Bet365 has developed a kind of specialization in entering new markets and quickly gaining market share.
We note that Bet365.com hit the internet in 2000, but the company goes back even further. Long before the advent of online sports betting, Bet365 operated as a family-owned chain of UK betting shops founded in 1974 by Peter Coates.
Peter Coates brought his daughter Denise into the family business, where she started as a cashier. Denise Coates learned the sports betting business firsthand, went to college and then returned to work as an accountant for the firm.
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The family later sold the betting shops to another major UK sports betting firm, leaving Denis Coates wondering what to do next. At this time online gambling was taking off and she decided to try starting an online sports book.
This led to the launch of Bet365 in 2000 and from there the company quickly grew into a behemoth in online betting. Today, Bet365 is one of the largest online betting companies in the world and the largest private company in business.
Having established the background history, let’s get to the meat of today’s Bet365 review. Moving on, we’ll discuss what Bet365 does well, where it could be improved, and what you can expect if you decide to sign up for an account.
Bet365’s bonus for new customers is a bit small but it’s easy to clear and really worthwhile compared to some of the other offers we’ve reviewed so far. Ongoing promotions for returning customers are often good options around early payouts and parlays.
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Sign up for an account at Bet365 and deposit at least $10 within 30 days to claim a 100% match bonus worth up to $500 site credit. No bonus code is required to claim this offer.
After you make a deposit, your bet credits are considered outstanding until you bet the same amount with your own money. For example, if you deposit $100 to get a $100 bonus, you need to place $100 worth of bets to unlock your bonus bet credits.
Your bonus bet credits can be used on any market for any sport. Any winnings you win will be automatically cleared for withdrawal, but any winnings will not include site credit.
Clearing this bonus is easy as it is unlocked only after you have wagered the same amount with your own money. The only thing to keep in mind is that you must have at least one bet that clears this bonus and has odds of -500 or better. For example, a bet with odds of -450, -200, +150 and +300 is included.
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Ongoing promotions may change at any time, but the following offers were available when this review was written. In any case, this gives an insight into the types of promos that Bet365 offers.
Bet365 is unique among online betting operators in many ways because of the company’s dedication to developing technology in-house rather than outsourcing development to the same handful of third-party providers used by most of the competition.
This tendency to develop its own technology has allowed Bet365 to move faster on opportunities than many of its publicly traded competitors. For example, Bet365.com launched in-play betting and a dedicated mobile app for smartphone users.
While other betting sites rely on the innovations of their software partners, Bet365 has the ability to innovate itself in response to customer demand. The end result is a mobile sportsbook that doesn’t look or feel like many others operating on the market today.
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That said, we are only talking about sports betting here. Like other online sportsbooks in the market, Bet365 lists upcoming games and popular leagues on the front page, provides quick links to live betting events and provides a simple navigation menu for all sports leagues. Browse.
Bet365.com covers all major sports in the United States and abroad. Every sport is covered in detail, where you’ll find everything from standard NFL games to second division Japanese soccer.
By far, Bet365 offers more betting deals for a single sporting event than any other sportsbook we’ve reviewed. For example, the latest NFL game is covered with 201 betting options, including standard money lines and totals, props, 1 plus a wide range of points.
Bet365 Sportsbook also offers custom parlays, advanced parlays and banker bets that can be created by adding multiple options to your bet slip. There are many options for customizing advanced parlays.
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Bet365 offers more live streaming sports feeds than any other sportsbook on the market today. If you have a funded account or placed a bet in the last 24 hours, you can watch live soccer, tennis, basketball, snooker, darts, cricket and squash matches from your desktop or mobile device.
Live streaming video is mostly relegated to minor sports right now, but it’s par for the course in the US. As the US sports betting market matures, we’ll see Bet365 and other operators strike deals with major leagues (think NFL and NBA).
The Bet365 website is not as flashy as many of its competitors and looks by modern standards. In fact, the interface hasn’t changed much in the last decade or so.
However, it may be a case of “if it ain’t broke, don’t fix it.” The Bet365 interface provides a simple list of popular bets and series, a simple navigation menu and clear labels explaining where everything is.
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A visit to the Football tab, for example, provides a complete list of all upcoming matches for all leagues. You can drill down specifically to the NFL to visit a page that lists the next slate of NFL games along with scope, money line and total odds. This page shows how many markets are offered for each game and if you select any game you will get a complete list of betting options for that particular game.
Once inside the match page, you can further refine the list of bets by selecting tabs dedicated to specific bet categories such as “Main Markets,” “Main Props,” “Score Props,” “1.
Bet365 packs a lot of information and deals into each page, so the text may be a bit short for some readers.
Mobile users can download the official mobile app for iOS and Android devices or go to Bet365.com for a mobile optimized version of the website.
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In all cases, the mobile experience is identical to the desktop interface, complete with the same bet types, playable betting options and live streaming capabilities.
The mobile app launches quickly and promises that the book is generally organized in an intuitive way. At times we found ourselves scrolling a bit more than we would have liked, but that is to be expected when individual events are covered by over 200 markets in some cases.
We’ve also noticed a few small touches that come together to make this app feel like a well-designed product. For example, if you visit an in-play betting event and scroll down to see more bets, the graphic representation of the court/field will automatically change to make more room to see the options. Scroll back up and the graphic returns to its original position.
Playable betting is one of Bet365’s biggest strengths. Bet365 features more playable betting events, offers more deals on each event and offers more live streaming video than any other sportsbook in the US today.
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A visit to the Playables tab on any given day reveals a complete calendar of events from around the world of professional and college sports. If you visit any particular match, you will find a page dedicated to that event which opens the markets for betting with updated odds and live stream.
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